How to Get Paid as a Freelance Copywriter

How to Get Paid as a Freelance Copywriter

BY FRASER BAILEY On the whole, most people and companies do their best to pay quickly, but… The problem with being a freelance copywriter often lies not in getting the work, or doing the work, but in getting paid for the work. Quite naturally (in their philosophy) some of the people who own or run ad agencies don’t like paying the people who do the work. Nor, quite naturally (in their...

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How to Find a Truly Professional Freelance Copywriter in 3 Steps

How to Find a Truly Professional Freelance Copywriter in 3 Steps

Freelance Copywriters Are a Dime a Dozen (Even Less if You Go Offshore). Here’s How to Find a Truly Qualified Conceptual Copywriter.   I think it began in the bad old days of SEO copywriting, a time when techniques and tips, the tricks of getting Google’s attention, mattered more than a talent for human communication. It spawned – as if from some swamp of copywriting cretinism – a...

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UK Copywriter, All-Star Anywhere

UK Copywriter, All-Star Anywhere

AN INTERVIEW WITH FRASER BAILEY, LONDON-BASED FREELANCE COPYWRITER BFC:  So Fraser, what are you doing on this site? FB:  I don’t know.  I wrote a bunch of radio scripts for Chuck [Kent]  many years ago.  He was in Chicago,  I was in Amsterdam, and the scripts were for the UK, but it worked.  Fortunately, Chuck appreciates English humor. My background is as a creative and copywriter in...

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Captain Hook, Copywriter

Captain Hook, Copywriter

OK, so he slid into advertising and copywriting through a side door; we still wanted to get to the bottom of Ronnie Brooks. But he said we had to get to know each other first.  BFC:   OK, who said you could write? RB:   I never asked. I didn’t come up through the advertising business. I started as a songwriter, with cuts by Kid Rock, Joe Perry (Aerosmith), Bob Welch (former Fleetwood Mac)...

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Unfurling Sales

Unfurling Sales

AN INTERVIEW WITH LAUREL JOHNSON, DIRECT MAIL COPYWRITER, MEDICAL WRITER AND… SAILING INSTRUCTOR  BFC: So tell me about yourself. LAUREL: My background is direct marketing copywriting. The strategy-driven, results-driven discipline taught me to keep my focus on the reader.  BFC: The reader? Not the product? LAUREL: Yes. Advertising that is only about the product does not connect. A good...

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